Sep 15, 2014 11:52:23 AM
Sep 12, 2014 12:46:31 PM
If you want to inspire your customers to contact your company, purchase a product or learn more information, you must utilize engaging call to action buttons. In addition, it's important to place the buttons in the right locations for instant access. Placing the buttons in intuitive areas pushes your clients to take immediate action, netting you increased leads and sales just from this subtle improvement.
Sep 10, 2014 3:12:31 PM
Most small business owners have a goal that they want visitors to accomplish on their website, whether it’s purchasing a product or signing up for a newsletter. However, as we talk with small business owners, they tell us that they have trouble getting these conversions. After examining numerous websites, our team has identified seven common mistakes that stop conversions in their tracks.
The Conversion Goal Isn’t Prominent
Sep 3, 2014 1:02:00 PM
Why try to buy your way in when consumers aren't even paying attention?
Check out this infographic to see why more and more people are changing their marketing strategies to an inbound approach.
Aug 27, 2014 11:14:08 AM
We have all seen plenty of advice online about how to market a business via the internet. While the advice comes from a wide range of sources, it all falls under the same three categories: Good, useless and downright harmful. However, there is one piece of advice that can perhaps be categorized as the worst advice ever and that is this: Just do it.
Aug 26, 2014 1:38:00 PM
Sure you want to generate more leads. Can you do it while sipping your favorite micro-brew? Perhaps you can. After all, there’s a lot to be said about how craft beers have carved out a huge niche in the beer drinking market. They didn’t do it by spending tons of money sponsoring race cars or sporting events. They didn’t do it by using Clydesdale's or purchasing Super Bowl advertising. They did it by knowing their audience and creating products their target audience would love. They crafted more than beer. They crafted marketing strategies we all can learn from.
Don’t Buy the Hog if You Just Want the Bacon
Aug 19, 2014 3:53:00 PM
What do you do when someone calls you out in the ALS Ice Bucket Challenge? You have the choice of either:
1) Donating $100 to the ALS Association, or
2) Dumping a bucket of ice-cold water on your head.
Or, in Jim Mosier's case, both. Called out by a good friend on Facebook, Jim initially tried to get out of it by just making the donation, but his staff had different plans for him.
Aug 18, 2014 11:31:57 AM
There is a new piece of malware making the rounds that specifically attacks Android devices. So far, it has been detected on over half a million devices in the U.S., Russia and Europe. The program is incredibly dangerous and takes advantage of unsuspecting users of social networking websites and SMS. It was first discovered by Group-IB, a Russian security organization.
Aug 14, 2014 3:16:19 PM
Miley Cyrus transformed from our favorite teen pop princess into America’s infamous twerking sensation that had social media and Google searches on fire. Some may argue in Miley’s case that change can be good or bad, but when it comes to twerking your blog and staying up-to-date and relevant with enticing content, change is essential.
Optimizing your blog content for search engines is an easy (and free) way to market your brand. Including relevant key terms in your content will increase your chances of showing up in searches on Google. And where do most people go to look for tips, advice, answers and services? Google.
Aug 12, 2014 10:57:00 AM
WordPress 3.9.2 is now available. This important security release is for all previous versions and it is recommended that you to update your sites immediately.